Welcome to our Google Ads Onboarding!
We appreciate your time and effort in providing the necessary information to set up and optimize your Google Ads campaigns. To save you time, we've prepopulated some of your information, such as names, emails, and phone numbers. We encourage you to review and update these fields with the most accurate information to help us integrate more effectively with your team.
Let's get started!
For Visa and MasterCard, the CVV (Card Verification Value) is a three-digit number located on the back of your card, to the right of the signature strip.
For American Express, the CVV (Card Verification Value) is a four-digit number located on the front of your card, above the card number.
For Discover, the CVV (Card Verification Value) is a three-digit number located on the back of your card, to the right of the signature strip.
The target audience is a broader category of potential customers who might be interested in your product or service. It includes basic demographic and psychographic information and helps you understand the general group you are trying to reach with your marketing efforts.
Components of a Target Audience:
Example:
For a fitness brand, the target audience might be:
Please provide information about your Target Audience.
An Ideal Customer Persona is a more detailed and specific representation of an individual within your target audience. It includes descriptions of their behaviors, motivations, pain points, and decision-making processes, creating a fictional character that embodies the most valuable customer segment.
Components of an ICP:
For the same fitness brand, an ICP might be:
Please provide information about your Ideal Customer Persona (ICP).
Uploading your existing, your current customer's contact information to Google Ads, allows us to create advanced targeting options period. This help us find new customers who are similar to your existing ones, enhancing the effectiveness of your campaigns. Here’s how you can export your contacts and upload them to your Client HQ:
Please upload all your digital assets that we can use for the ad creatives. Below are some suggestions and best practices:
Please upload your files to your client Client HQ.
Please note that once you complete this form, we will reach out to you with a link to your unique Client Headquarters (Client HQ). This shared Google Drive folder will host all the shared digital assets for our projects. You can upload items like databases, lists, images, videos, and any other materials we can use to complete our projects. We will also use this Google Drive folder to store digital assets that we create together. This will help centralize all assets for our team and yours, ensuring seamless collaboration and efficient project management.
The digital assets will be used to create effective ads for your campaign. If you have any additional files or updates in the future, please continue to use your Client HQ folder to upload them.
We understand that you may not have digital assets ready for upload. Our team is equipped to create high-quality digital assets tailored to your brand.